How many of us feel unworthy and consistently self-sabotage even when we are high achievers and seem to be experiencing success?

There are many people out there who consider themselves highly successful in life and work but who won’t admit that they are really successful.

When Shirley MacLaine won her Oscar in 1984 for her role in “Terms of Endearment,” at the end of her acceptance speech she said: “Thanks, I deserved this!”

She told the audience:

“I don’t believe there are such things as accidents. I think that we all manifest what we want and what we need. I don’t think there’s a difference really between what you feel you have to do in your heart, and success — they’re inseparable … Films and life are like clay waiting for us to mold it, and when you trust your own insides and that becomes achievement, it’s a kind of principle it seems to me is at work with everyone … God bless that potential that we all have for making anything possible if we think we deserve it. I deserve this. Thank you!”

A reluctance to talk about success and achievement is higher in women than in men, and unfortunately for Shirley MacLaine there was a small amount of criticism and backlash with comments such as: “How dare she say she deserves to win!”

In the current climate where gender equality is much talked about as a fundamental human right, women need to celebrate success, if only to demonstrate to other women that there is no glass ceiling and that they are entitled and deserve the success they have attained.

How do you stop that self-sabotaging behaviour? As Internationally renowned psychiatrist Sir David Hawkins says: “People simply mirror back your internal belief systems”.

Believe in what you say and this will follow through in your actions. More often than not we are our own worst enemies.

Investing in coaching is a great way to face your fears.

Call me, The Success Coach Brenda Cuby, and together we can go on a journey to make you believe you deserve success.